Can I change the message when my availability changes?

Yes. Log into your Engagement Bods account, edit the message, and it goes live immediately. No developer, no agency, no waiting. If you fill your summer schedule and want to update to an autumn availability message, you change it yourself in under two minutes.

Is there a free trial?

No free trial. At £1.49 a month, the sensible thing is to pay for a month and see. If it does not generate additional enquiries or signups for your free consultation offer, cancel. You are not committed to anything.

Can I cancel at any time?

Yes. No minimum term. No cancellation fee. No awkward conversation. Cancel from your account whenever you want.

How Builders Get More Free Consultation Signups With Website Popups

Q: What is the best first popup for a building company to set up?

Start with one popup on your homepage or services page that promotes your free survey, free quote, or free initial consultation. Keep the message short, link it directly to your enquiry form or booking page, and set it to appear after five seconds. That single popup, done properly, will capture more leads than most builders get from their entire website layout.

Q: Will it work on a small building company website?

Yes. The tool does not care about the size of your site. Whether you have five pages or fifty, the popup works by adding one line of code to your website and then running everything from your account. Small builders with modest websites often get a bigger proportional lift from a popup than large businesses with complex sites, because the website was doing very little conversion work before the popup was added.

What it's actually costing you

Every Visitor Who Leaves Without Signing Up Is a Lead You Already Paid to Acquire.

Think about what it takes to get someone onto a builders website. Google Ads. Local SEO. Nextdoor recommendations. Word of mouth. A van with your number on the side. Every one of those channels costs something, whether it is money or time or both. The visitor is not free. You earned them.

Now think about what the typical builders website does with that visitor. It shows them the services. Maybe a gallery of recent jobs. A phone number somewhere in the header. A contact form at the bottom of a page they probably never scrolled to. And that is it. The website shows them things and then waits to see if they can be bothered to do something.

Most of them cannot. Not because they are not interested. Because the path from "I'm interested" to "I have made contact" has too many steps, and life is busy, and there are three other builders in the search results.

The free survey or free consultation offer is the most powerful thing on a builder's website, because it is a low-barrier first step that gets the visitor into your pipeline. It turns a browse into a booking. But if that offer is buried in the footer or tucked into a contact page, the visitor who was almost ready to sign up never sees it in time. They have already left.

A popup solves this problem directly. It puts your free consultation offer in front of every visitor, on the right page, at the right moment. Not buried. Not competing with the rest of the page content. Present, specific, and hard to miss. The visitor sees it before they have made a decision to leave. That changes the outcome.

Consider this: If your website gets 150 visits a month and your current contact form generates 3 enquiries, you are converting 2% of visitors. If a well-placed popup promoting your free survey increases that to 4%, that is 6 enquiries from the same traffic. For a building project worth several thousand pounds, the difference between 3 enquiries and 6 enquiries is not academic. And it costs you £1.49.

How it works

No Complicated Setup. No Developer Every Time You Want to Change a Message. No Ongoing Fuss.

Engagement Bods is built to do one job and do it without adding work to your day.

✏️

Write your message

One sentence. Two at most. Your free survey offer, your current availability, your seasonal campaign. Write it once and set it live.

🎯

Choose where it shows

Your free survey popup on the services page. Your availability update on the homepage. Your referral offer site-wide. Each popup stays in its lane.

⚙️

Control the timing

Show it immediately for urgent messages. Delay it a few seconds for promotional ones. Set how often each visitor sees it per session.

🔗

Send them straight to the form

Make it clickable. One tap takes the visitor directly to your enquiry form, booking page, or phone link. No extra steps between message and action.

📱

Works on every device

Desktop popups sit at the bottom left or right. Mobile popups sit at the top or bottom. Mobile visitors can dismiss with one tap. Never blocks the content they came to read.

⚡

Install it once, manage it yourself

One line of code in your website. Done. Every popup you create, edit, or remove from your account goes live immediately. No developer involvement ever again.

What builders actually do with it

Six Situations Where a Popup Turns a Browsers Website Into a Lead-Generating One

Each of these is a realistic use case for a building company with a website that currently does very little to convert visitors into enquiries.

Free survey

You offer a free site survey but nobody seems to know it exists

The free survey is your foot in the door. It removes the biggest barrier between an interested visitor and a paying client, which is the commitment of agreeing to a quote before they know whether they trust you. But if the offer is in a paragraph somewhere on your services page, the visitor who might have taken it up has already gone looking elsewhere before they found it.

A popup on your services and contact pages, appearing after five seconds, saying "Get a free site survey. No obligation. Book yours this week." puts the offer directly in front of the visitor at the moment they are already thinking about reaching out. The survey offer does the convincing. The popup makes sure they see it before they close the tab.

Example popup message "Free site survey. Book."

Schedule filling fast

Your summer slots are going and you want enquiries before they're gone

Most builders know that the spring and early summer period is when homeowners start planning renovation and extension projects. The lead time between a visitor's first enquiry and a project actually starting can be weeks or months. If someone is browsing your website in March and you have no immediate urgency message on the site, they file you mentally under "must call them sometime" and often never do.

A homepage popup in February and March, saying something direct about summer availability, creates a reason to act now rather than later. When those slots are genuinely filling up, saying so is not pressure. It is information that helps the visitor make a decision. When the schedule is full or the season changes, you update the message in your account. Two minutes, no developer.

Example popup message "Summer slots filling up"

Service-page targeting

Your extensions page is getting traffic but not enquiries

Someone on your house extensions page is not on a general browse. They are thinking specifically about an extension. They are a warm prospect. They are imagining the project. And a popup on that page, appearing after a few seconds, that offers them a free consultation specifically about extensions rather than a generic "contact us" prompt is not intrusive. It is the next logical step they were probably already thinking about.

The same logic applies to any service you want to drive more enquiries for. Loft conversions. Garage conversions. Kitchen renovations. Each of those pages can carry a popup specific to that service, targeted only to visitors who are already reading about it. A generic "call us" message on every page of the site is lazy. A specific offer on the right page is commercial.

Example popup message "Free extension consult"

Referral scheme

You run a referral programme and existing clients don't know where to find it

If you offer existing clients a thank-you payment or discount for referring a friend or neighbour, that scheme is only valuable if clients actually know it exists and can act on it easily. Most builders mention it verbally at the end of a job. A smaller number put it on the website somewhere. Almost none have it showing up consistently to every visitor who comes back to the site.

A site-wide popup aimed at returning visitors, or a popup on your contact and testimonials pages where existing clients are most likely to land, puts the referral offer in front of the people most likely to use it. It is passive marketing that works every time someone visits without you having to remember to mention it.

Example popup message "Refer a friend. Ask us."

Project portfolio

You have just finished a major project and want people to see it

Completed a substantial extension in a local area? Finished a high-spec kitchen or loft conversion that photographs well? That portfolio piece is live marketing for you, especially if the area it is in generates relevant local search traffic. A temporary popup pointing visitors to the project gallery, or to a page where they can see similar work and then enquire, gets more mileage out of the project beyond the one client it was done for.

You can also use a popup to drive newsletter signups or to invite visitors to see you at a local trade show or open day. The popup is not limited to one type of message. It is a channel for whatever you most need visitors to notice right now.

Example popup message "Just completed: [Town]."

Immediate availability

You have a gap in the schedule and need a job to fill it

Cancellations happen. A project that was due to start next week falls through. You have a crew available and a gap in the diary that costs you money every day it stays empty. For an immediate availability situation, a site-wide popup that goes live the same afternoon is the fastest way to communicate that message to anyone who visits your website.

A visitor who has been thinking about a smaller job, a repair, or a preliminary piece of work might move quickly if they know you are available to start soon. Change the message on the same afternoon the gap opens up. Take it down when the gap is filled. The whole process takes minutes from your end and costs nothing extra.

Example popup message "New project slots open"

Method	Travels with visitor?	Page-specific targeting?	Changeable in minutes?	Reaches new visitors?
Homepage banner	No	No	Usually not	Yes
Contact form (static)	No	No	Yes	Yes
Social media post	No	No	Yes	No
Sticky header bar	Yes	Limited	Yes	Yes
Engagement Bods popup	Yes	Yes	Yes	Yes

Getting more out of it

The Difference Between a Popup That Gets Clicked and One That Gets Ignored Comes Down to Four Things.

The tool delivers the message. The message does the work. Here is how to make yours worth reading.

One message only

Say one thing. Stop there.

A popup is not a services brochure. It is not your about page. It is not the place to explain your company history, your accreditations, or your range of work. It is one sentence, maybe two, that tells the visitor exactly what is on offer and exactly what to do next.

If you have a free survey to offer, say that. If you have summer slots filling up, say that. If you just finished a big project and you want them to see it, say that. Pick one message per popup and write nothing else. The visitor reads it in four seconds and decides whether to act. Give them too much and they read nothing and dismiss it.

Match the page

Put the right message on the right page. It matters more than you think.

"Contact us today" on every page is background noise. "Interested in a loft conversion? Get a free consultation." on your loft conversions page is specific, timely, and speaks to exactly what the visitor is already thinking about.

The more closely your popup message matches the intent of the visitor who is on that particular page, the more likely it is to get clicked. A visitor browsing your extensions page is in a different frame of mind to someone on your homepage. Same product. Different conversation. Different popup.

Always link it

A popup with no destination is a dead end. Always link it somewhere.

You've written the message. The visitor has seen it. They want to find out more. Now what? If the popup does not link anywhere, the visitor has to go looking for the next step themselves, and most of them won't. They'll close the popup and carry on browsing until they lose interest and leave.

Link directly to your enquiry form. To your booking page if you use one. To a phone number that opens a call on mobile. Remove every extra click between reading the message and taking the action. The shorter that journey, the more people complete it. A free survey offer with a click-through to a two-field enquiry form will out-convert a free survey offer with a click-through to a five-page contact process every single time.

Timing and frequency

Give the visitor five seconds to settle before the popup appears.

Immediate popups on every page load can feel aggressive, especially on a builders website where the visitor arrived through a considered search. Give them a few seconds. Let them start reading. Let them confirm they are on the right kind of page. Then the popup arrives and it feels like a relevant prompt rather than a spam wall.

For availability messages or urgent news, immediate is fine. The visitor needs that information quickly and there is no benefit to holding it back. For everything else, a four to six second delay is the sweet spot. Set frequency to once per session so regular visitors see it without being pestered on every page click. That combination is enough to be noticed without being irritating.

What you control

Every Setting Is Yours. Nothing Requires a Developer After Setup.

Change any setting from your account, any time you need to. Changes go live in seconds.

✏️

Custom message

Write exactly what you need. Short messages work best but there is no enforced limit.

⏱️

Timing control

Set the delay between page load and popup appearance. Zero for urgent messages, a few seconds for promotional ones.

🔁

Frequency settings

Every visit, once per session, or once per visitor. You choose how often each person sees it.

⏳

Display duration

Set how long it stays on screen. Long enough to read, short enough not to intrude.

🎨

Appearance and branding

Font, font colour, and visual styling. Match your company colours or keep it clean.

📍

Screen position

Bottom left or right on desktop. Top or bottom on mobile. Always at the edge, never blocking what the visitor is reading.

🔗

Clickable destination

Link to your enquiry form, booking page, or phone number. One click from message to action.

📄

Page targeting

One page, multiple pages, or site-wide. The free survey popup on the services page. The availability update on the homepage. Each one in its place.

♾️

Unlimited popups

Create as many as you need. Run multiple campaigns simultaneously. No cap.

📱

Mobile dismiss

Mobile visitors can close the popup with one tap. It never traps them or blocks the screen.

Pricing

£1.49 a Month. Less Than a Bag of Fixings. More Useful Than Anything Else in Your Marketing Budget at This Price.

No setup fee. No contract. No minimum term. Two options, neither of which requires a commitment you cannot walk away from.

Monthly

£1.49

per month

Pay month to month. Cancel any time.

Best value

Annual

£15

per year (£1.25/month)

Pay once for the year. Cancel any time.

No free trial · No setup fee · No contract · Unlimited popups on either plan

Get started now

You are probably spending money on Google Ads for local search terms, or paying a web agency for SEO and site maintenance, or both. Against that, £1.49 a month for a tool that makes every one of those paid and earned visitors more likely to take action on your free survey offer is not a difficult number. A single new client inquiry generated because a visitor saw the popup instead of leaving is worth anywhere from hundreds to tens of thousands of pounds in project value. The popup costs less than a first-class stamp per month. The decision is not about budget. It is about whether you want your website to work harder or not.

Questions answered

What Builders Ask Before They Sign Up

What is the best first popup for a building company to set up?

Start simple. One popup on your services or homepage that promotes your free survey or free initial consultation. Keep the message short, link it directly to your enquiry form, and set it to appear after five seconds. Run it for thirty days. If your enquiries increase, keep it and build from there. If the message is not landing, change it and try again. At £1.49 a month you have the runway to test your way to something that works.

Can I update the message when my availability changes?

Yes, instantly. Log into your account, edit the popup message, and it goes live on your website immediately. If your summer schedule fills up and you want to switch to an autumn message, you do that yourself in two minutes. No developer, no agency, no waiting three weeks for a website update. This is one of the most commercially useful parts of the tool for builders, whose availability and project pipeline change regularly.

Will it work on a small building company website?

Yes. The tool does not care about the size of your website. One page or fifty pages, it works the same way. You add the code once and manage everything from your account. Smaller builders with modest websites often see a bigger proportional improvement from adding a popup than larger companies with complex sites, because a small site typically does very little conversion work on its own. A popup can be the single biggest change you make to how your website performs.

Can I show different popups for different services?

Yes. Each popup is targeted to specific pages. Your extensions consultation popup only shows on your extensions page. Your loft conversion offer only shows on the loft conversion page. Your general free survey popup runs across the whole site. You can run all of them simultaneously and they stay in the right places. The visitor on the extensions page sees the extensions message. The visitor on the homepage sees the general offer.

Will a popup annoy visitors to my website?

Only if it is done badly. A full-screen popup that fires on every page load, plays a noise, or carries an irrelevant message will irritate people. An Engagement Bods popup sits in a corner of the screen, carries one specific and relevant message, and you control exactly how often it shows. Mobile visitors can dismiss it with one tap. Done well, most visitors barely notice the mechanism. They just see the message and decide whether it is relevant to them.

Do the popups work properly on mobile phones, where most local searches happen?

Yes. Mobile popups sit at the top or bottom of the screen. They do not cover the page content. Mobile visitors can dismiss them with one tap. A significant portion of local search traffic comes from mobile devices, so this matters. If a homeowner finds your website through a Google search on their phone, the popup shows correctly and the click-through goes wherever you linked it.

How do I set it up when I am on a busy project and don't have much time?

The initial setup is one line of code added to your website, which if you are not hands-on with the site is a five-minute job for whoever manages it. After that, creating a popup takes about three minutes in your account. Write the message, choose the page targeting, set the timing, add the link, and turn it on. That is it. You don't need to be technical. You don't need to block out an afternoon. Most builders have their first popup live within an hour of signing up.

Can I use it to promote seasonal offers like pre-summer availability?

Yes, and this is one of the most practical uses for it. Set up a spring availability popup in February. When the season ends or the schedule fills up, change the message or turn it off. You can also run multiple seasonal messages at the same time: a summer availability popup on the homepage, a specific service offer on your extensions page, and a referral scheme prompt site-wide, all running simultaneously without interfering with each other.

Does Engagement Bods offer a free trial before I commit?

No free trial. At £1.49 a month, a trial would cost more to administer than it costs you to pay for the first month and test it yourself. If the popup does not generate additional enquiries for your free survey or consultation offer, cancel. You are not locked into anything.

What happens to my account and my popups if I decide to leave?

Cancel from your account any time. No minimum term. No cancellation fee. No awkward call with a sales team trying to talk you out of it. Your popups stop running on your website immediately. If you want to clean up completely, ask your developer to remove the one line of code. That is all it takes.

You Are Paying to Get People Onto Your Builders Website. They Are Leaving Without Signing Up for a Thing.